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To make the Advanced Personalization work well, you need to properly set up your data, track user events, and implement search features. After you have these basics ready, you can begin setting up personalization to customize search results for your users.
This feature isn’t available on every plan. Refer to your pricing plan to see if it’s included.

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Before you begin

Before setting up personalization, you need to address the following requirements:

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Set up personalization

After preparing your index data, user events and search implementation, you can set up personalization on the dashboard: Alternatively, you can use the Advanced Personalization API to set up personalization.
Last modified on March 12, 2026